Wednesday, May 24th, 2017
Business and life itself is made up of a series of dots that appear so discrete and disparate. Very often, instances, cues, actions, suggestions, choices, decisions and others appear so unconnected.
Despite the seemingly inconsequential and illusory image it gives, there are significant consequences to each of those choices that we make. When the series of actions, words and deeds are connected, they give us a truer picture. This is called “connecting the dots”.
Creative thinkers produce ideas by finding the relationship between facts. Facts merely on their own are useless until one sees the connection between them.
When we see the connection between facts, we’re able to create something different. The connection between ideas doesn’t happen unless we explore a little.
This is what our clients are expecting. Even if they aren’t aware of it, they’re really going to us because they rely on a fresh perspective.
Connecting the dots isn’t easy. When we actually do connect the dots, it usually happens when we’re not even thinking of connecting them. We need to read from different sources and topics (new terminology for sharing content) in order to have a higher possibility of connecting more dots because we engage with more information. And the wider the better.
We can’t connect the dots looking forward; we can only connect them looking backwards. So we have to trust that the dots will somehow connect in our future.
Summing-up: The more diverse knowledge the brain possesses, the more connections it can make when given fresh inputs of knowledge, and fresh inputs trigger the associations that lead to novel ideas.