The Law of Connection

The tenth law of the The 21 Irrefutable Laws of Leadership is The Law of Connection:

“Leaders Touch a Heart Before They Ask for a Hand”

“People don’t care how much you know until they know how much you care.” You develop credibility with people when you connect with them and show that you genuinely care and want to help them. And as a result, they usually respond in kind and want to help you.

You connect with others when you learn their names, make yourself available to them, tell them how much you appreciate them, find out what they are doing, and most important, listen to them.

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You can’t move people to action unless you first move them with emotion. There’s an old saying: To lead yourself, use your head; to lead others, use your heart. That’s the nature of the Law of Connection. Always touch a person’s heart before you ask for a hand.

Summing-up: For leaders to be effective, they need to connect with people. All great leaders recognize this truth and act on it almost instinctively. You can’t move people to action unless you first move them with emotion.

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